We all know what kind of impact media coverage can provide to a news , activity , event or anything that has substantial value. Social media has been making news in last few years due to the spread of many important happenings and resulting in larger audience for small yet important issues. You must be wondering if press release, news coverage and such other things do happen on internet ? Yes, they do happen on the web and the result is the same. Now here we will be gaining some essential information about media coverage on the web but before we do so let us just try to understand that how a news becomes popular on the web.
I remember the Egypt social revolution, the support that anti corruption movement in India received, the support that women security movement in India received , the Kolaveri Di video or the Gangnam video on YouTube became popular. All this was possible due to the news on social media making news on the web. It is not easy that every social media submission will gain popularity on the web. News releases are important for the popularity of online and offline stuff through the web.
You might have seen your search results for latest happenings showing news from various known sources of news like news websites etc. This happens because search providers include these web pages as news in their index. Now , you must be wondering how you are going to be included in the news results. Well it is not very difficult and you need a substantial news ( not a blog post ) and a properly drafted press release for this purpose. There are many services on the internet that help you make press releases. Many of these services have paid subscription but the kind of exposure that you will get , spending some amount should not be a waste of money.
Services for online press release marketing
Now you must be knowing many of these services but before you try them make sure that your website is ready for large number of visitors as these press releases will be submitted to search engines as well as news papers and news sites.